About us
Turning an idea into a product
Most good ideas do not fail because of the idea. They fail at what comes next: the drawing, the first sample, the question of who would even build such a thing. That is where we come in.
Jucama is a small group of three founders and a network that grew over time. We develop products, design them on the computer, build prototypes and see them through to market – and we write the software when software is needed.
What sets us apart from a pure design shop is what stands behind us: people from film and television production, designers, specialists in reach and audience, plus the suppliers we work with ourselves. In the end a product needs more than a drawing. It needs a picture, a name, and someone to tell its story.
We work with people who have an idea and do not know what the next step looks like. Sometimes that is a sketch on a sheet of paper. Sometimes it is a device that has been sitting in someone's workshop for years, never quite finished. The path is different every time. The questions are surprisingly often the same.

